India Innovation – USB 3.0 from Bangalore

Yes you are reading it right, a Bangalore based company has just developed the next generation USB standard called SuperSpeed USB 3.0 completely out of Bangalore. Arrow Devices is the company and is a start up based in Bangalore. According to their website, USB 3.0 design transfers data at 5 Gbps, and is 10 times more faster than existing USB Standard. The new standard has proven to transfer a high definition movie file in under 2 minutes versus 14 minutes taken by traditional USB implementations.

The USB 3.0 IP provides a configurable number of Bulk, Interrupt or Isochronous In/Out Endpoints. They also provide DMA controllers which can be used along with their IP in order to build applications that use the USB 3.0 device controller. We can interface to a variety of system buses. The company has bagged Nvidia, one of the top-5 semiconductor companies in the world as a customer for this chip design.

Started in 2008, the company plans to license their design to chip manufacturers for fabrication. As far as USB 3.0 is concerned, the next generation USB standard is expected to hit the market in the coming year, though companies like Intel have clearly stated that they will not support USB 3.0 until 2011.

Checking their website, it looks like the company is based out of a residence, in RT Nagar in Bangalore. I know some of you who will be excited just to know that. Innovation in India is growing, and we are the lucky ones getting a chance to witness India’s growth agian in the industry.

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