I can’t begin to tell you the number of complaints I’ve seen from Facebook users who hate the new features in the news feed. While I can certainly relate with some of what I’ve seen said (that ticker in the sidebar annoys me to no end), I’m sort of surprised by the threats to leave and the general amount of complaints.
Change is, after all, inevitable.
And that’s just it. Facebook has changed dozens of times in the past. These most recent changes, once you get used to seeing them on your screen, are just like the others. They become part of the Facebook experience and no longer bother you. Still, there are plenty of reasons you should stick with Facebook despite their seeming desire to compete with every other social networking platform in existence. Here are some to consider.
Privacy Issues Exist Everywhere
One of the hugest complaints I see about Facebook is the changes they’re making to your privacy settings. OK, so a few things may have changed and left you feeling a bit more exposed than you were before, but Facebook did NOT take away your control over the situation. It would be to your benefit to learn a bit about the changes, figure out what you need to do to increase your security (or decrease it), and then share that knowledge with others.
Social Media is Here to Stay
While Facebook is just one of many social media sites, we already know that social media is a pretty permanent fixture in the internet world and it has a huge presence. A few angry people jumping over to the next new media platform will not change Facebook’s popularity. This means you’ll have a harder time networking on other sites than you would if you simply stuck around to learn how the new features really work.
Facebook Does Hear You
Have you seen a new group pop up called “We Hate the New News Feed” or “Click if You Love the New Timeline?” Facebook actually sees these groups when they’re created and, believe it or not, they are watching to see what people are saying about the changes. They may not change everything – or anything – back to the way it was, but they might offer solutions and future upgrades that address your concerns and make things easier for you to use. Of course, they may simply apologize for upsetting you and move on. But, really – could you expect any different from any social media platform?
Your Business Depends on Facebook
Edison Research recently released a study that showed that approximately 41% of the people living in the United States use Facebook. That’s a huge percentage and that’s just the United States. If you have a local business, consider that 41% of those in your local municipality are on Facebook at any given time. If you have an online business, you have the potential to reach a rather large global audience. The reality of the situation is that a large number of your family members, friends, customers, and potential customers are using Facebook regularly. And the odds of them jumping ship are pretty slim.
More Change is on the Horizon
Like I said before, change is inevitable. Facebook announced even more changes in the coming weeks (some of which actually look pretty cool). What makes you think Google+, LinkedIn, Twitter, Tumblr, and all of the other sites you use won’t change as well. Fact. They will. Eventually. And you’ll probably hate those changes just as much in the beginning as you hate these.
It’s a waste of time to jump ship simply because of a little bit of change. It is a part of life. You’ve built a huge network and if you’re in business or have any sort of public reputation you simply don’t have the time to start over. Embrace the changes you’re seeing and learn to use them properly. You may be surprised at how easy they are to adapt to. And (shhhh – don’t tell), you may even end up liking them.
About the Author: Patty Kleen is a full-time writer and blogger with a passion for social media and personal finance. She enjoys writing about social media tools, online business marketing, credit repair, bad credit loans, and money saving techniques for those with poor credit histories.
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